Entrepreneurial Opportunity — Entrepreneurship STD 12 Commerce — Question

Explain the requirements for value chain management.

“Creative products and services are born as results of problem solving”. Explain with the help of an example.

Rex saloon chain started in 2010 managed to keep the business going till 2013. The saloons could build a good customer base and could cover the costs. The owner Mrs Lily now thought of growing the business and tried to set new goals. She decided that she will be increasing marketing efforts and try to further sales growth to 20% in a span of one year. The aim for profit would be to ₹5 lakh per saloon. What do you think, is Lily able to set realistic goals of her business?

'Jagriti Ltd' are the manufacturers of Cars for the last 15 years and was earning good profits. Recently, due to the irregular supply of parts by the suppliers the company could not make timely delivery of cars to its customers. The customers cancelled their bookings, and there were very few new bookings. As a result, the sale of the cars declined and also the profits. The management of the company analysed the problems and decided to take over those two firms because of whom the problems arose. One of them was supplying engines and the other tyres. The company also launched new discount schemes for its customers. It also decided to employ 200 unemployed young boys and girls to take up the cleaning operations using imported machines inside the factories as well as the surrounding areas.

1. Identify and state the concept of 'Enterprise Marketing and Growth Strategies' discussed in the above para.
2. Identify anyone value which 'Jagriti Ltd' wanted to communicate to the society.

When is company form of business suitable?

Explain any four points on the basis of which details are prepared by an entrepreneur while assessing the market.

'Good Wash Ltd.' are the manufacturers of different sizes of fully automatic washing machines marked as 'small', 'medium', 'large' and 'industrial'. From the information given below, calculate the 'Break-Even Quantity' of the machines manufactured per month.
Information:

Machine	Unit Selling	Unit Variable	Fixed Expenditure
Small	10,000	3,000	35,000
Medium	15,000	8,000	35,000
Large	20,000	13,000	70,000
Industrial	35,000	20,000	1,50,000

These concept began back in the 1850's when Isaac Singer invented the sewing machine. In order to distribute his machines outside of his geographical area, and also provide training to customers, Singer began selling licenses to entrepreneurs in different parts of the country. Identify the concept and explain it by giving value points to it.

Explain different types of brand name.

Answer each of these questions in about one hundred and fifty words:What are the different types of value added?