Planning — Business Studies STD 12 Commerce — Question

Is ‘Management’ a profession?

The Production Manager of Bharat Ltd. instructs a salesman to go slow in selling the product, whereas the Marketing Manager is insisting on fast selling to achieve the target. Which principle of management is being violated in this case? State any one of the consequences of violation of this principle.

'Coordination is a systematic and orderly arrangement of individual and group efforts'. In the light of the statement, state any four features of coordination.

Give two examples of impact on business organizations of changes in social environment.

ABC Ltd. is a renowned company in Kirti Nagar market of Delhi for manufacturing quality furniture. From last 20 years, ABC Ltd. has occupied the No. 1 position in the market. It also specialised in imported furniture besides domestic one. It manufactures for both commercial and residential/ domestic use. For this, company has hired two managers one each for commercial department and residential department.
Mr. Sharma, who is the incharge of manufacturing furniture for commercial purpose, got the target of manufacturing 100 pieces of office tables from a corporate house. To achieve this target, Mr. Sharma has to operate on double shifts due to power failure most of the time. He is able to manufacture 100 pieces of office tables but at a higher production cost.
Whereas, Mr. Gupta, who is the incharge of manufacturing furniture for residential/ domestic use, got the target of manufacturing 50 double beds for one Ashram in Vrindavan. Mr. Gupta concentrated more on manufacturing beds with fewer resources (i.e., cutting down the cost of production) due to which he could not achieve his target.

1. From the two, which manager is effective but not efficient? Why?
2. Name the manager who is efficient but not effective. Give reason also.
3. What should be the ideal aim of managers in given situations?

What is product mix? State the salient features of product to be considered under product mix.

When can a capital structure be considered optimum and what kind of capital structure is best for a firm?

State two product-related and two market-related factors affecting choice of channels of distribution.

“Management is a profession.” Do you agree? Give reasons in support of your answer.

Which principle of management suggests that employees should not leave the organisation frequently? Give two adverse effects of this principle is violated.