Question
"Global enterprises are giant both in size and operations." Substantiate this statement.

Answer

The statement is absolutely correct that global enterprises are giant both in size and operations:
  1. It has huge capital resources.
  2. It involves foreign collaboration.
  3. It uses advanced technology.
  4. It leads to product innovation.
  5. It makes use of marketing strategies.
  6. It leads to expansion of market territory.
  7. It makes use of centralized control.

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