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Enterprise Marketing — Entrepreneurship STD 12 Commerce — Question

CBSE BoardEnglish MediumSTD 12 CommerceEntrepreneurshipEnterprise Marketing3 Marks
Question
What are the factors that affect branding?
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Answer

The factors that affect branding are as follows:
  1. Image of product among customers.
  2. Quality maintained by the concerned brand.
  3. Status and recognition of product.
  4. Monitoring and identifying customers preferences.

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