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Entrepreneurial Opportunity — Entrepreneurship STD 12 Commerce — Question

CBSE BoardEnglish MediumSTD 12 CommerceEntrepreneurshipEntrepreneurial Opportunity1 Mark
Question
What is meant by 'Environmental Scanning'?
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Answer

Careful monitoring of an organisation's internal and external environment for detecting early signs of opportunities and threats that may influence its current and future plans.

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