Directing — Business Studies STD 12 Commerce — Question

Business environment includes both ‘specific and general forces.’ List any four specific forces.

Name the element of marketing which makes the product available to the target customer? Physical distributions.

Smriti works as a marketing manager in a small company. The company has recently launched a new brand of room fresheners through aggressive promotion. However, the product is less in demand and its sales are low. Smriti decides to study the reasons for the poor likability of the product through a market research. Keeping in view the volume of work, she knows it will be impractical for her to handle it all by herself. In order to share her work, she deploys a team of executives. She gives them the necessary authority and assigns them the responsibility to conduct the research and report back to her so that she can make the decisions.
In the context of the above case :
Identify and explain the concept used by Smriti to share her work and authority with her subordinates.

Name the two situations in which corrective action is not required.

Give two examples of internal premises of planning.

Which test helps in knowing the person's emotions, maturity or ethics?

List two examples of change in social environment which affect business organisation.

State first two steps in the process of planning.

State any two points of the importance of planning.

Define dividend.