Entrepreneurial Opportunity — Entrepreneurship STD 12 Commerce — Question

How does tagline' help a company or a product?

What is meant by a target market?

Why right issue method of issuing securities is considered to be inexpensive?

External sources are those sources of financing which are raised from outside the business. Give any two examples of raising finance through this source.

Differentiate between ‘Sales Budget’ and ‘Marketing Budget’.

What is meant by seed capital?

Name two Indian stock market index.

'It is a process which involves the translation of a useful idea into an application which has commercial value. It takes persistent effort to work out analytically the details of enterprise or service, to develop marketing strategies, to organise finances and strategize operations.'
Identify the process.

What is Follow-up?

Define the term environment scanning.