Marketing — Business Studies STD 12 Commerce — Question

'Principles of management are contingent.’ Explain.

How does 'self-regulation of business' act as a means of consumer protection?

The responsibility of a firm should be divided among various levels such as top level, middle level, and lower level. Identify the concept of management function and state its importance.

State the meaning of advertising.

Give the meaning of ‘Method’ as a type of plan.

Which principle of Fayol leads to specialisation?

‘Introducing a scheme of 50% + 40% less by the KOUTONS’ is the example of which sales promotion technique?

Define 'Planning premises'.

Name the concept, which suggests that only significant deviations which go beyond the permissible limit should be bought to the notice of management.
OR
Which principle of management control suggests that the routine problems should be left to the subordinates?

OR
Which principle of management control suggests that an attempt to control everything results in controlling nothing?

OR
The operations manager set a limit of 5% deviation in production and decided to take corrective action only if deviations occurred beyond 5%. Name the controlling principle applicable here.

Procter and Gamble (India) has many products such as Vicks (health care), Ariel and Tied (fabric care), pamper (baby care). While LG and Samsung use the same name for all the products be it TVs, refrigerators, washing machines. They are all sold in the name of LG or Samsung. These decision, whether to sell under different names or single name, forms an important area of marketing function. Identify it.