Marketing — Business Studies STD 12 Commerce — Question

Give three levels of packaging.

Maan and Shaan Ltd is manufacturing baby bottles and has separate departments of production, sales and finance. Which type of structure you would suggest to them and state some of its advantages?

Geetika is working in a private sector bank. One of her key function relates to the formulation of the overall organisational goals and strategies of the bank. Identify the level of management at which she is working? State any three other functions that she has to perform at this level.

What is meant by the ‘Societal Concept’ of marketing?

What is formal organisation structure? How is it different from informal organisation on the basis of flow of authority?

Fayol points out the danger and costs of unnecessary labour turnover in one of his 'principles'. Name and explain the principle.

Planning is thinking rather than doing. Comment.

Nowadays in schools, students or parents can file their complaints or requests to the respective class teachers and if needed class teacher may discuss the issue with head of department followed by Vice-Principal and if the issue is extremely serious it may taken to the Principal. Which principle of management is indicated here? Explain it with its exception.

Explain any three points that highlight the importance of planning.

Meeta purchased a book of ₹ 375 and took the cash memo. Later, she found that the original price of a book is ₹ 275, but the local bookseller had put a sticker of ₹ 375. What actions can be taken by her in this case?