Organising — Business Studies STD 12 Commerce — Question

Define brand, brand name, brand mark and trademark.

What is the main objectives of financial management? Briefly explain.

Ramdas, aged 49 is working in an aviation company. He is the senior most employee in his division. He is even senior to the division manager, Kanaputti. Ramdas is considered one of the most committed, capable and hard-working employees. As a result of his abilities and seniority, he generally received the work assignments of his choice. Although there was no formal designation of various „special’ projects assigned to Ramdas, he handled them as a matter of routine. A problem developed when an able and intelligent person Nagarjuna, aged 33, was appointed by Kanaputti. Nagarjun’s previous three years’ experience in the closely related work, made it possible for him to catch on to the routine work of his new job more rapidly than was customary for a new employee. On several occasions, Kanaputti noticed the tension developing between the two employees. However, he didn’t want to get involved in their personal issues as long as the work was completed effectively and efficiently by them. One day, the tension between them reached the boiling point and Ramdas complained to
Kanaputti stating that his duties were being largely taken over by Nagarjun. Kanaputti issued the order stating the clear allocation of the jobs and related duties between the two. He further clarified the working relationship between them by specifying who was to report to whom. This helped in reducing the workload, enhancing productivity and removing ambiguity.

1. Identify and state the step of organizing process which has not been carried out properly and contributed to this problem.
2. State the two steps of the organizing process which have been taken by Kanaputti to respond to the complaint of Ramdas.
3. Also state two points of importance of organizing as reflected in the above case.

Nature of money market can be well explained with the help of its features. State any three such features of money market.

What is Public Interest Litigation (PIL)?

Supriya's grandmother who was unwell, called her and gave her a gift packet. Supriya opened the packet and saw many crumpled share certificates inside. Her grandmother told her that they had been left behind by her late grandfather.As no trading is now done in physical form, Supriya wants to know the process by adopting which she is in a position to deal with these certificates.(a) Identify and state the process.(b) Also give two reasons to Supriya why dealing with shares in physical form had been stopped.

Gaurav, an HR professional of Naunidh Tyres had conducted an interview of 100 different professionals.
In the second round he had taken the selection tests of candidates. What was the reason behind conducting the selection test and state two advantages and disadvantages of such tests?

ABC Ltd. is a renowned company in Kirti Nagar market of Delhi for manufacturing quality furniture. From last 20 years, ABC Ltd. has occupied the No. 1 position in the market. It also specialised in imported furniture besides domestic one. It manufactures for both commercial and residential/ domestic use. For this, company has hired two managers one each for commercial department and residential department.
Mr. Sharma, who is the incharge of manufacturing furniture for commercial purpose, got the target of manufacturing 100 pieces of office tables from a corporate house. To achieve this target, Mr. Sharma has to operate on double shifts due to power failure most of the time. He is able to manufacture 100 pieces of office tables but at a higher production cost.
Whereas, Mr. Gupta, who is the incharge of manufacturing furniture for residential/ domestic use, got the target of manufacturing 50 double beds for one Ashram in Vrindavan. Mr. Gupta concentrated more on manufacturing beds with fewer resources (i.e., cutting down the cost of production) due to which he could not achieve his target.

1. From the two, which manager is effective but not efficient? Why?
2. Name the manager who is efficient but not effective. Give reason also.
3. What should be the ideal aim of managers in given situations?

Define Capital Market. State the two parts of capital market.

In functional structure, all functions are separated, resulting employees have little understanding or concern outside their functional area. In the light of above statement, state the disadvantages of functional structure.