Question
What are the basic differences between Maslow's and McClelland's Theory of Needs?

Answer

 
Basis
Maslow’s Hierarchy of needs
McClelland’s theory of Needs
1.
Meaning
This theory was proposed by Abraham Maslow and is based on the assumption that people are motivated by a series of five universal needs. These needs are ranked, according to the order in which they influence human behaviour, in hierarchical fashion.
McClelland's Need for Achievement Theory is one of content theories of motivation emphasising that human needs and incentives cause human behaviour.
2.
Outline
It actually outlines different things with very specific examples of what is in each level of need.
McClelland outlined what he believed are three basic needs present in all people (in different intensities).
3.
Content
Maslow's Hierarchy of Needs-people try to satisfy the various needs according to a specific hierarchical pattern.
McClelland's Acquired Needs Theory-needs are to some extent acquired and can therefore be influenced, just as several simultaneous needs influence a person's behaviour.
4.
Levels of needs
The 5 levels of needs are:
  • Physiological.
  • Safety/ Security.
  • Belongingness and Love.
  • Esteem.
  • Self-actualisation
The three needs motivate people are.
  • Achievement.
  • Affiliation.
  • Power.
5.
Based on
This theory was proposed by Abraham Maslow and is based on the assumption that people are motivated by a series of five universal needs.
This theory was proposed by McClelland's and is based on the experiment, i.e. conducted, over 1,000 studies.
6.
Order/ layer of needs
Until the lower-layer needs are satisfied, they will not move to satisfy the upper-layer needs.
No specific level in employee's needsthere is no order for the three needs, no particular one has to come first or last.
7.
Usefulness
Maslow's can help you to use the hierarchy to identify what drives your employees.
  • Helps to understand people's needs. Helps to motivate employees.
  • Helps to decide rewards at each level. Helps in recognizing potential can be used to describe the kinds of information individual's seek at different levels of development.
McClelland's theory can help you to identify the dominant motivators of people on your team.
  • It can be used to for boosting morale in employees.
  • It can be used to influence how you set goals and provide feedback, and how you motivate and reward team members. It can also use these motivators to craft, or design, the job around your team members, ensuring a better fit.

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