Entrepreneurial Planning — Entrepreneurship STD 12 Commerce — Question

How does advertising help an enterprise?

Apart from synergy, explain any four reasons, why companies opt for mergers and acquisitions?

A Beauty parlour had varying number of customers during 5 weeks. This information and the total weekly billing are in the following table. What are the - Unit of sale, and the - Unit Price in this case? If the cost of goods sold or variable cost is 60% of the sale price, calculate the – Unit Cost, and the Gross Margin per Unit of Sale.

Week	Number of Customers	Tpotal amount billed (in ₹)	Average amount billed (in ₹)
1	10	1,000	100
2	17	1,445	85
3	13	9,23	71
4	22	5,082	231
5	18	3,150	175
Tota;l	80	11,600

When is it appropriate to use financial institutions as a source of financing?

Answers to these questions should not exceed 15 words:
Explain the following terms with proper example:
SKU

Fizz & Lime is an established beverage company which started bottling Wheat Grass Juice; Bitter gourd with Jamun and Amla with Aloevera. It is planning to expand externally without compromising on the unique taste of these drinks. Belligio Juices got exclusive rights to manufacture and sell Wheat Grass and Amla Aloe under the name Fizz & Lime. Belligio Juices had to use only the ingredients supplied by Fizz & Lime to produce, bottle and distribute the two drinks.

1. Identify and explain the form of external expansion adopted by Fizz & Lime.
2. State any one feature of this form of expansion.

What is advertising? State with reasons which mode of advertising you would adopt to sell 'Fast Moving Consumer Goods' (FMCG) in urban centres?

What are the various ways in which an entrepreneur spots trends?

State the six major objectives of preparing the 'Project Report'.

An entrepreneur proposes to produce 1000 shirts per week for which he needs Rs. 50,000 for purchasing raw materials, Rs. 20,000 towards the payment of labour charges and Rs.10,000 for purchase of a machinery. His operating cycle is 2 weeks.
Calculate the working capital requirements of this entrepreneur and also give the meaning of 'Operating Cycle'.